Internal vs. External Marketing For Small Businesses

When it comes to internal vs. external marketing, people usually are talking about one of two things. First of all, they are comparing how we market to our customers to how we can use these same...

A corporate story is more than what you do. It's more than what you make. It's even more than your values. It's a combination of all those things, including where you're from, what drives you, and...

In our experience, one of the most important considerations for customers when choosing a business is positive reviews and ratings. According to Bright Local’s Local Consumer Review Survey, 9 out...

Many small businesses find themselves struggling to stay on top of all their tasks, from accounting to marketing to sales. They know that small business branding is important, but find it difficult...

Did you know that it takes users just 10 seconds to form an opinion about a brand? What do you think new users think about your manufacturing brand? One of the biggest pain points for...

We always recommend narrowing your branding agencies down to two or three of your favorites. But where do you go from there? How do you choose between several branding agencies that you like? It’s...