Everlasting Valve Company

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Services

  • Logo Design
  • Website Design & Development
  • SEO Campaign
  • PPC Campaign
  • Customer Success Package

About

In 2018, Everlasting Valve found David Taylor Digital while performing a web search for our services. They were in the market for a comprehensive marketing plan that would include a website redesign, copywriting & messaging, and a new logo. Plus, they are a part of a larger global corporation but wanted to take advantage of Google’s strong local Search Engine Marketing (SEM) capabilities.

Challenge

Everlasting Valve’s outdated design and site content didn’t effectively communicate the company’s core values, mission, or provide any strong “Calls to Action.” More importantly, it was driving very few website visitors via search engine traffic which, not surprisingly, equated to a lack of new online sales leads. Plus, the old design did not offer up support for their credibility or legitimacy as a company.

Everlasting Valve - Angled Screenshots
Everlasting Valve Company - Tablet View

Solution

Working closely with the Everlasting Valve team, researching their competitive landscape, and using our Google certified SEO/SEM talents, we were able to completely reinvent their brand and expand their digital footprint on search engines like Google & Bing – thus allowing new potential business to find Everlasting Valve (also known as “inbound marketing”). In short, we’ve been able to bring more people to their website, quickly inform them of what Everlasting Valve does, and “tell them” (through those Calls to Action) exactly what to do next, such as “Request a Quote.”

Results

188% Increase in Organic Traffic over 12 months
Increase From 8,600 To 16,821 Users In One Year
17%

Increase in Form Fills after first 3 months

149%

Increase In Keywords Ranking On Google After 12 Months

Conclusion

When designed and optimized strategically, your website can become a lead generation tool that can fill your sales funnel 24/7 and increase your brand’s visibility.

Everlasting Valve - Screen Mockup

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