Services

  • Logo Design
  • Website Design & Development
  • SEO Campaign
  • PPC Campaign
  • Copywriting
  • Customer Success Package
  • Google Display Ads

About

CITTA Brokerage is a trusted partner with 40 years of experience in U.S. Customs and Border Protection duty drawback programs, helping companies recover every dollar owed. Despite their deep expertise, their digital presence did not reflect their authority. DTD recognized that by aligning their brand and digital strategy with their decades of success, we could unlock their true growth potential.

 

Challenge

CITTA came to us following a frustrating experience with a previous marketing company that failed to deliver measurable results. Their existing online presence was hampered by an outdated brand identity and website that was difficult for potential clients to navigate and understand their specialized service. The lack of a strategic digital foundation meant their expertise was effectively invisible to businesses who desperately needed their help.

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Solution

We architected a complete digital transformation by focusing on three integrated strategic pillars:

  1. Advanced Digital Acquisition Strategy (SEM/SEO): Established a robust Search Engine Marketing (SEM) and Search Engine Optimization (SEO) strategy to ensure their services were visible and targeted to the right audience.
  2. Brand Modernization and Authority: We developed a sophisticated new brand identity and logo. This creative evolution was specifically designed to visually simplify the complexity of duty drawback, instantly conveying CITTA’s industry authority and re-establishing their market credibility.
  3. Website Overhaul: We designed and built a new, modern website from the ground up. The focus was on an intuitive User Experience (UX) and streamlined content architecture, transforming the site from a cluttered brochure into a high-performing conversion engine that guides visitors into immediate, valuable action.

Results

12 Months YoY
CITTA Results
+%
Decorative: Check Google Ads
Conversions
+%
Decorative: Check Google Ads
Conversion Rate
+%
Decorative: Check Cost Per Conversion
+%
User Website
Engagement Decorative: Check
+%
Phone
Calls Decorative: Check
Decorative: Check Google Ads
Conversions
Decorative: Check Google Ads
Conversion Rate
Decorative: Check Cost Per Conversion
User Website
Engagement Decorative: Check
Phone
Calls Decorative: Check

Conclusion

The combined focus on brand clarity, website user experience, and targeted digital advertising delivered explosive results for CITTA Brokerage, validating the full-funnel approach. The standout success is the overall conversion optimization. The combination of a clear brand, an effective website, and intelligent campaign strategy allowed CITTA to nearly double its conversion volume while simultaneously cutting its cost per lead in half.